Got Milkshakes?
No matter how obscure the task – how to re-attach GI Joe’s legs, how to dress like a Hobbit, how to meow like a cat – You Tube has a tutorial.
But, decades before PayPal alumni Steve Chen, Chad Hurley and Jawed Karim birthed their video-sharing behemoth, companies were offering how-to tutorials via silent film.
This 1940 Vancouver gem comes to us courtesy of the City of Vancouver archives. Use of Milk Products is a full 7 minutes and 50 seconds on how to prepare a meal using milk, whipping cream, butter and sour cream. Jersey Farms silently tracks our bebelted housewife as she adds bottled milk to a can of tomato soup, traces the circumference of her bowls, whips and dollops her cream, and makes a tray of ice-cream in the freezer.
Her perfectly coiffed little boy doesn’t look so sure about his blue plastic bib or his all-milk birthday brunch. No matter.
The video ends with a mysterious showing of the milk-lids ceremony, which takes place outside.
.
.
A most important milk product that this video does not feature is the milkshake. Perhaps next on the bibbed boy’s birthday brunch is a trip to White Spot – founded in 1928 by Nat Bailey who set up his Model T as a travelling lunch counter – for milkshakes.
By 1955, White Spot’s Car Hop service was seeing 10,000 cars a day. With all of the wild milkshakes now available across Vancouver, many still give their heart to the White Spot chocolate milkshake.
.
.
For some 21st Century Use of Milk Products in Vancouver, check out the candy-mad milkshakes from Firecrust Pizzeria. As they wrote October 9th on their Instagram: ‘Do you know we have 4 types of epic shakes? Badass Brownie, Candyland, Birthday Cake, and Kit Krush.’
Daily Hive captured the milkshake madness:
.
.
www.creatorsvancouver.com
Header: Clarissa Carbungco